AidEx caught up with Julika Falconer, the CEO of the Futurelife Foundation Trust and speaker at this year’s AidEx conference programme to learn more about how they are working to resolve malnutrition for young children in South Africa.
Many people around the world suffer from malnourishment despite international relief effort, making them vulnerable to diseases. Futurelife began in 2008 as a social project to improve the lives of malnourished and disadvantaged people in Sub-Saharan Africa, and is now used extensively throughout South Africa to feed malnourished children.
Having witnessed the immense suffering of vulnerable children in the region, Julika Falconer was determined to do something that could help bring health and happiness to their lives. So she joined Futurelife Foundation Trust in 2008 to further the organisation’s mission of alleviating hunger among South African children.
Speaking on the success of the project so far, Julika remaked: “Futurelife feeds an average of 200,000 highly nutritious meals every month and will reach a magic ten million meals donation mark towards December 2017.
Case study: The Virtuous Cycle Project
While the food itself is serving as an effective solution to malnutrition, Smartfood is being rolled out for sustainable improvement in the longer term.
Futurelife collaborated with The Virtuous Circle project to produce packaging that has enabled over 650,000 of Futurelife Smart Food meals to be distributed across South Africa in innovative dual compartment multilayer pouches designed to optimise transport, storage, preparation and consumption of nutritious children’s meals.
While the pouches are highly effective in terms of food waste prevention, the multimaterial multilayer packaging involved has traditionally been considered difficult, if not impossible, to recycle. One of the core aims of the Virtuous Circle has been to challenge this situation and test innovative methods of creating new products of genuine value from the recycled multilayer packaging waste. Virtuous Circle is important to help drive forward Sustainable Development Goals 2 (Zero Hunger), SDG 12 (Responsible Consumption and Production) and SDG 17 (Partnerships and Goals).
Julika Falconer will be speaking on a panel at AidEx 2017 in Brussels on the power of partnerships. Futurelife Foundation Trust will also be exhibiting.